Built on the official WhatsApp Cloud API
Wavora brings your WhatsApp marketing and support together: broadcast offers, answer every chat in one shared inbox with AI help, automate the busy hours and turn ads, links and your website into conversations.
14-day free trial · No card required
Campaign
Festive sale · VIP list
2,480
Sent
96%
Delivered
71%
Read
Everything in one place
Send approved templates to thousands, personalised with names and custom fields. Schedule them, then retry failures in one click.
Write templates with a live preview, variables, media and buttons, and submit them to Meta for approval.
Short links and printable QR codes that open a chat with your message ready. Every visit and chat is counted and tagged.
A WhatsApp button for your website in your colours. Paste one line of code, no plugin needed.
New Instant Form leads become tagged contacts within seconds and get your welcome template on WhatsApp.
Every reply lands in one inbox. Assign chats, send photos, buttons and quick replies, and see who's handling what.
Suggest a reply from the chat and your business notes, polish or translate a draft into Tamil or Hindi, or summarise a long chat.
Keyword replies, a welcome and an away message, and visual flows that ask questions, save answers and hand over to your team.
Send products and multi-product lists from your Meta catalogue, and see customers' cart orders itemised in the inbox.
Sent, delivered, read and failed for every campaign and every person, with the exact reason for each failure.
Import any CSV, clean numbers automatically, add custom fields and notes, and target exactly the right people.
Invite admins, managers and agents. Agents see only the inbox and contacts.
Connect your store or CRM: send messages and manage contacts with API keys, and get signed webhooks for every message.
Share your link. When a business you referred pays, you get free days on your plan.
01
Link your WhatsApp Business number with Facebook in a couple of minutes, no developer needed.
02
Import contacts, get a template approved by Meta, and set up your auto-replies.
03
Launch campaigns, share your links and answer every reply from the inbox.
Pricing
Prices are per workspace and include your whole team's seats. WhatsApp message charges are set by Meta and paid by your WhatsApp Business Account directly to Meta; we add no markup. See Meta's rates below.
Explore every core feature free for 14 days.
Free
For small shops starting with WhatsApp.
₹999 /mo
For growing teams that broadcast weekly.
₹2,499 /mo
High volume brands with multiple numbers.
₹5,999 /mo
WhatsApp's own message charges are set by Meta and paid to Meta, not to us. Here is exactly how it splits.
You pay Wavora
Only your plan price above. We never add a per-message fee or markup on WhatsApp messages.
You pay Meta
Per delivered message, billed by Meta to the payment method on your WhatsApp Business Account (Meta Business Suite → Billing). Messages that fail to deliver are not charged.
Meta's rates for messages to Indian numbers
Per delivered message, in INR. Meta's official rate card, effective 1 Oct 2026.
Marketing
Offers, announcements, newsletters, re-engagement
₹0.8631
Utility
Order, delivery, booking and payment updates
₹0.1150
Authentication
One-time passwords (OTP) and login codes
₹0.1150
Service
Your free-form replies within 24 hours of the customer's last message
₹0.1150
Example: 1,000 marketing messages to Indian numbers cost about ₹863.10, paid to Meta, on top of your plan.
Businesses based outside India pay Meta's authentication-international rate (₹2.4971) for OTPs sent to Indian numbers.
Meta lowers the authentication rate above 7.5 lakh messages a month and the utility rate above 2.5 crore.
What Meta doesn't charge for
| Country or region | Marketing | Utility | Authentication | Auth. international | Service |
|---|---|---|---|---|---|
| India | 0.8631 | 0.1150 | 0.1150 | 2.4971 | 0.1150 |
| Argentina | 4.5293 | 1.9062 | 1.9062 | — | 1.9062 |
| Bangladesh | 5.3664 | 0.2712 | 0.2712 | 7.0360 | 0.2712 |
| Brazil | 4.5808 | 0.4984 | 0.4984 | — | 0.4984 |
| Chile | 6.5135 | 1.4654 | 1.4654 | — | 1.4654 |
| Colombia | 0.9161 | 0.0588 | 0.0588 | — | 0.0588 |
| Egypt | 4.7191 | 0.2639 | 0.2639 | 4.7668 | 0.2639 |
| France | 6.2990 | 2.1994 | 2.1994 | — | 2.1994 |
| Germany | 10.0073 | 4.0322 | 4.0322 | — | 4.0322 |
| Hong Kong | 5.3664 | 1.9056 | 1.9056 | — | 1.9056 |
| Hungary | 6.2997 | 2.5583 | 2.5583 | — | 2.5583 |
| Indonesia | 3.0111 | 1.8316 | 1.8316 | 9.9638 | 1.8316 |
| Iraq | 2.4993 | 0.5786 | 0.5786 | 9.3749 | 0.5786 |
| Israel | 2.5871 | 0.3885 | 0.3885 | — | 0.3885 |
| Italy | 5.8206 | 2.1974 | 2.1974 | — | 2.1974 |
| Kazakhstan | 4.4248 | 1.3187 | 1.3187 | 11.7216 | 1.3187 |
| Kuwait | 5.8059 | 3.2226 | 3.2226 | 8.7890 | 3.2226 |
| Malaysia | 6.3037 | 1.0262 | 1.0262 | 3.0639 | 1.0262 |
| Mexico | 2.9064 | 0.6226 | 0.6226 | — | 0.6226 |
| Morocco | 3.0354 | 1.6848 | 1.6848 | 5.9406 | 1.6848 |
| Netherlands | 11.7078 | 3.6656 | 3.6656 | — | 3.6656 |
| Nepal | 5.3664 | 0.2492 | 0.2492 | 8.2087 | 0.2492 |
| Nigeria | 3.7851 | 0.4915 | 0.4915 | 5.5035 | 0.4915 |
| Oman | 2.4993 | 1.8091 | 1.8091 | 4.3945 | 1.8091 |
| Pakistan | 3.4683 | 1.1000 | 1.1000 | 5.5035 | 1.1000 |
| Peru | 5.1536 | 2.1993 | 2.1993 | — | 2.1993 |
| Poland | 2.6754 | 0.8918 | 0.8918 | — | 0.8918 |
| Qatar | 2.4993 | 0.8789 | 0.8789 | — | 0.8789 |
| Romania | 6.2997 | 2.1197 | 2.1197 | — | 2.1197 |
| Russia | 5.8767 | 2.9311 | 2.9311 | — | 2.9311 |
| Saudi Arabia | 4.2114 | 0.7834 | 0.7834 | 4.3871 | 0.7834 |
| Singapore | 5.3664 | 1.1727 | 1.1727 | — | 1.1727 |
| South Africa | 2.7821 | 0.6974 | 0.6974 | 1.4681 | 0.6974 |
| Spain | 5.1801 | 1.4648 | 1.4648 | — | 1.4648 |
| Sri Lanka | 5.3664 | 0.1466 | 0.1466 | 10.5541 | 0.1466 |
| Turkey | 0.7989 | 0.0660 | 0.0660 | — | 0.0660 |
| Ukraine | 6.2997 | 2.1782 | 2.1782 | 5.4528 | 2.1782 |
| United Arab Emirates | 4.2114 | 1.1509 | 1.1509 | 3.7342 | 1.1509 |
| United Kingdom | 4.6496 | 1.6122 | 1.6122 | — | 1.6122 |
| North America | 1.8313 | 0.2491 | 0.2491 | — | 0.2491 |
| Rest of Africa | 1.6497 | 0.2930 | 0.2930 | — | 0.2930 |
| Rest of Asia Pacific | 6.1714 | 0.8282 | 0.8282 | — | 0.8282 |
| Rest of Central & Eastern Europe | 6.2997 | 1.5496 | 1.5496 | — | 1.5496 |
| Rest of Latin America | 5.4207 | 0.8278 | 0.8278 | — | 0.8278 |
| Rest of Middle East | 2.8742 | 0.6665 | 0.6665 | — | 0.6665 |
| Rest of Western Europe | 4.3378 | 1.2516 | 1.2516 | — | 1.2516 |
| Other | 4.4248 | 0.5641 | 0.5641 | — | 0.5641 |
INR per delivered message. The rate depends on the country code of the number you message.
Meta can change its rates at the start of each quarter. Always check the latest: Meta's WhatsApp pricing
Yes. Messages go through Meta's WhatsApp Cloud API from your own verified business number, so there's no risk of your number being banned for using an unofficial tool.
Meta charges per delivered message (for India, from ₹0.115 for utility and service up to ₹0.8631 for marketing) and bills your WhatsApp Business Account directly. Your plan covers the software, and we never add a per-message fee.
A number connected to the Cloud API works through Wavora instead of the WhatsApp Business app. Many businesses use a new number for this, or move their existing one.
They're marked as opted out automatically and every future campaign skips them.
Each use of the AI assistant in the inbox (suggest, improve, translate or summarise) uses one AI reply from your plan's monthly allowance. Nothing is ever sent without you pressing Send.
Yes. Connect your Facebook Page on the Lead Ads page and each new lead becomes a contact and can get your welcome message within seconds.
Every new account starts with a free trial, no card needed. Upgrade any time from the Billing page.
See our refund policy linked at the bottom of this page. If something isn't working, open a request from Help & support in the app and we'll help.
Questions about plans, setup or Meta approval? We usually reply within a working day.